All content is incredibly relevant (most projects require selecting current business cases in 2025 or recent years) and course concepts are very applicable to the real world. The final project is a magazine - SO fun and creative!!! The prof will print them out for you to keep forever.

Prof Labarge is an incredibly intelligent woman with a clear vision and strict feedback to guide her students through the world of marketing. Keep in mind that she usually asks her students to shut their laptops during class, so don't plan on getting other work done in class.

Select topics for your projects that really interest you because you'll need to be prepared for very specific questioning from the professor. She has deep knowledge in all areas of marketing and is ready to quiz you on your interest and background knowledge.